NIGO Joins FamilyMart as Its New Creative Director

NIGO has officially been appointed as the creative director of Japanese convenient store chain FamilyMart. Globally known as a fashion mammoth, NIGO will now be overseeing the strategic direction of FamilyMart. Moving forward, NIGO will have a hand in the chain's visual branding, collaborative projects, strategic product categories, creative direction of next-gen stores and more. According to FamilyMart director and President Kensuke Hosomi, he comments, "This partnership with NIGO, who is attra...